As the brains behind Micheal Savoie’s marketing efforts, I am starting to see what is working and what is quickly diving into a tailspin!
JV Brokering
As Micheal’s business contacts are increasing, his JV brokering business has taken off! He now is getting new clients that he is helping find new people to promote for them. Some are people you already know and others are BRAND FREAKIN’ NEW!
One thing is for certain, the number of people who will blindly promote products is declining. There used to be a freakin’ time when you could make a JV proposal on sites like jvAlert and get a few hundred people to promote your products.
But the winds of change blew through the industry like a Mike Filsaime product launch and now people are freakin’ afraid of losing their lists to the bigger fish! I can’t say I blame them. These big fish are gettin’ smart. They pay out a buck a subscriber for downloading a free report and they make a freakin’ truckload on the back end!
Then, when they launch a new product, they clean up, because their affiliates don’t get their emails opened as fast as the product owner. One guy launched this video product and he was amazed that his list converted at 20% while his JV partners only converted at 1%… but his list came from his freakin’ JV partners, so of course his list is going to outperform the JV partners. The only way that is going to be different is to mail out AFTER YOUR FREAKIN’ JV PARTNERS, not a couple of hours before them.
Firesales
Firesales are a freakin’ great way to raise money and to grab someone else’s list really fast! It is also a great way to ruin your reputation!
You put together a firesale for the wrong reason and people will think you are a loser! Micheal had some problems with his wife’s freakin’ van and had a firesale that raised enough money to get a new engine installed. But the people who commented about the sale called him a loser for not having the money in the first place. I don’t know about you, but I hate to touch my freakin’ savings for vehicle repairs. Why you would be a loser for wanting to raise the money using methods that you already know work and providing value to the buyers at the same time is beyond my comprehension, but hey, I am only a lowly intern in the Witness Relocation Program…
Product Launches
What should have been the defining moment of 2008, really turned into a freakin’ joke. Product Launch Formula… lol!
First of all, the guy who puts this product out is the master product launcher. And he is among the elite of the Internet Marketing crowd, so he is of course going to get the help of thousands of the biggest and the brightest. But he orchestrates a launch that caused so much mayhem that people couldn’t order fast enough. He ended up closing down the site early to give his people a chance to figure out who had ordered and who hadn’t. Then a week later he reopens the site to restart the freakin’ frenzy! He’s a master.
So what can you learn about this? Well, in order to launch a product, you can’t do it alone! You have to give out great information for free long before the actual product comes out to make a name for yourself and develop the starving crowd around your niche! Then, you get the buzz going from your list of hundreds of JV partners! Lastly, you need to have a quality product… duh!
Book Launches
Need a freakin’ great source of traffic and sales? Participate in a book launch by providing a high quality product that defines you! You will get so many people signing up for your list, and then buying whatever you recommend to them, because you are showing what you are worth up front. Too many people just slap up a PLR product without even looking at it and when someone actually freakin’ reads it, they say “who is this moron who doesn’t even have a command of the English language enough to write a decent ebook!”
Write your own, or get someone to interview you. You do have some freakin’ good qualities if you take the time to look for them. Stop putting yourself down. I have to tell Micheal that all the time, and he is the freakin’ boss…
ZingWhacker Ideas
I had to throw that in for that Ken McArthur dude. I met him in Orlando, when I wasn’t following Jaime Luchuck around trying to get the nerve up to ask her out! He is getting ready to launch his new book, and in it he talks about zingwhacker ideas and what they mean for creating Impact in this freakin’ insane world!
Am I Going To Promote Something Here?
As the marketing genius who can hide in the shadows better than most other marketers, I have found a great method to add to my sales without having to do anything else… I use what is called a Virtual Smart Agent to close the sales for my products when people are leaving the website.
My virtual agent (I can customize them to look and say whatever I want) looks like some of the gangsters I used to hang with in New Jersey and he is holding a sawed-off Louisville Slugger and he types into the chat window:
“Yo Dude, You live in Kansas City, Right?”
“I have a couple of friends who live close to yer house…”
“You really didn’t want to leave this site without buying today, DID YOU?”
“Just freakin’ click here to buy the product now, so we don’t have to come over and cut your mouse finger off with my hedge clippers and use it to click on the buy now button for you!”
“You are rethinking your plan to leave this site without buying, right?”
“Come on, you know you really like to keep your kneecaps, click here to buy now!”
“You hear that car outside? That is my posse coming to help you find your credit cards…”
“You see, this is a really great product after all, isn’t it?”
“If you hurry up and buy now, it will not hurt nearly as much.”
“Ok, now you are going to have to buy the product AND the OTO, because you are too slow.”
Want to see this amazing software in action? Click here to see Virtual Smart Agents at work (and they are a lot friendlier than mine)…
Have a freakin’ great day!
Bernie Dorman
PS - Leave me some freakin’ comments so I know you are still alive, OK?
By the way, Stephanie Mulac and Odinn Sorensen are teaming up to send their daughters to Disney for their birthdays (hey, you want to deny my friends’ daughters a cool birthday? Go back up and see the smart agents…) Click here to send them on a Birthday Disney Dream!
